Unfortunately, a great number of key digital platforms must be accessed through the use of an aggregator. Of course there are always exceptions, but the general rule is that to get your films onto Cable VOD, iTunes, Netflix, Hulu, Sony Playstation and other device oriented options and retailer digital platforms , you will have to go through an aggregator or a distributor. We either directly or via partners offer both a commission or a flat fee option (range depends on platforms).

However, you can get onto Amazon directly. Also, you can access DIY oriented ones such as Mubi, Fans of Film and other platforms like them. To the best of our knowledge, more money is made on the key high trafficked platforms, if one can get on them.

Once again we remind you, MARKETING, MARKETING, MARKETING is key to your film’s success no matter what distribution outlet you use.

TFC Tidbit of the Day 9-What’s Transactional?

July 7, 2010
posted by sheric

Download-To-Own (DTO) is a transactional platform. iTunes, Playstation, Xbox, Amazon VOD are all DTO sites.  iTunes and Xbox account for the majority of the non-cable revenue in the digital space, for now.

Several Hollywood studios have announced that they are doing deals with a new download-to-own store from DivX  and the site FreshFilm.com such that their movies will be playable on millions of DivX enabled devices.

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